Twitter can't reignite growth without cracking a few egg shells, or at least that appears to be the company's approach.
Just in the first half of this year, Twitter's head of product, head of engineering and now its chief operating officer have stepped down from their positions at the company. Each time, the language Twitter used to announce their departures was the same: an executive stepping down or resigning to take on an "advisory role" before ultimately leaving the company.
In reality, reports suggest that Twitter and its CEO Dick Costolo have been working to rearrange the ranks in order to streamline operations and tackle the issue that has preoccupied investors ever since the IPO: slowing user growth. Rowghani, in particular, had earned praise for steering Twitter through a successful IPO, but proved less successful in reigniting user numbers, a responsibility he'd been tasked with last year Read more...
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from MashableSeth Fiegerman
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