Call it bygones: Zynga is welcoming its embattled founder, Mark Pincus, to come back as its CEO
The Zynga founder announced Wednesday afternoon that he is returning to the company as CEO effective immediately, a little less than two years after he stepped down from the role and recruited Xbox One head Don Mattrick as his replacement. Mattrick will leave the company, "effective immediately," but the split was amicable according to reports
Under Mattrick's leadership, Zynga, which took off on desktop thanks in large part to Facebook, attempted to slowly boost its footing on mobile. The company's mobile monthly active user numbers grew by 87% year-over-year in the fourth quarter, but its overall user base continues to shrink: Zynga had 108 million monthly active players in the fourth quarter, down from 112 million in the same quarter a year earlier. Read more...
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from MashableSeth Fiegerman
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