Thursday, May 29, 2014

Cadillac's Dud: Electric Hybrid Sales Tank

http://ift.tt/1tqZln2 // Cadillac-els.jpg

The people have spoken, and they don't want an expensive electric car that's not a Tesla.


General Motors has tried to beckon a similar customer with its hybrid electric ELR. The model, which sports a retuned version of the Chevrolet Volt engine, can hit a top speed of 100 miles per hour and an all-electric range of 35 miles. The suggested retail price: $76,000.



Not many have taken up GM on its offer. GM has sold just 241 ELRs this year, according to Fortune . The company sold 61 of the models last month, the report claims


David Caldwell, a GM rep, told Mashable that while he didn't have figures handy, those figures sounded "about right" — at least for sales through the end of April. When asked if that figure was disappointing, he replied, "I don't think we know what to expect. I don't know that any of us would have a reliable expectation that matters." Read more...


More about Cadillac, Gm, Business, Marketing, and Cadillac Elr



from MashableTodd Wasserman
Share this post
  • Share to Facebook
  • Share to Twitter
  • Share to Google+
  • Share to Stumble Upon
  • Share to Evernote
  • Share to Blogger
  • Share to Email
  • Share to Yahoo Messenger
  • More...

0 comments:

Post a Comment