Facebook is turning Messenger into a full-fledged hub

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Following an onset of rumors, Facebook unveiled on Wednesday that Messenger is getting a massive hub treatment.

CEO Mark Zuckerberg announced during the company's F8 Developer Conference in San Francisco that developers can now add a Messenger button to third-party apps so content like personalized music messages and animated photo effects can be pushed out to friends

See also: What the first round of Facebook Messenger apps will look like

Facebook also announced Messenger Business which will users communicate with merchants, like sending them a direct message, making a reservation and check shipping information Read more...

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from MashableSamantha Murphy Kelly