5 experienced crowdfunders share their best campaign advice

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Running a successful crowdfunding campaign feels a bit like winning the lottery. The results are all over the board: instant successes, slow and steady fundraisers, unfunded flops, and underdogs that rise to the challenge just in the knick of time. But all of these campaigns have one thing in common: Success or failure, they were learning experiences

Here, five experienced crowdfunders share what they learned from running both successful and unsuccessful campaigns on Kickstarter and Indiegogo

1. Get the word out before the campaign launches

Entrepreneurs should share a product idea soon after inspiration strikes, according to Janielle Denier, COO and head of strategy at Rain Factory. She’s helped Indiegogo campaigns like Jibo raise more than $2 million. Read more...

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